Public Relations

Strategic public relations that builds visibility + credibility.

Public Relations at Pence Media Group is rooted in strategic storytelling, smart positioning, and earned credibility. PMG partners with organizations across the private and public sectors, including, healthcare, education, hospitality, tech, lifestyle, and nonprofit, to shape narratives that build trust and move audiences.

Led by Emmy-winning former news anchor and reporter Nicole Pence Becker, PMG’s Public Relations team brings firsthand media experience, journalistic instinct, and a deep understanding of how to craft and deliver messages that resonate. We don’t just pitch: we position. From media relations and thought leadership to crisis communications and reputation management, PMG gets a brand’s story in front of the right audience at the right time.

PMG’s Public Relations Service Offerings

From big-picture strategy to day-to-day execution, we deliver integrated communication solutions that drive momentum and measurable impact.

Media Relations

PMG’s Media Relations services connect your brand with the right journalists, outlets, and platforms to amplify your story and strengthen your reputation. With deep industry relationships and insider insight, we know how to craft compelling narratives that earn meaningful media coverage. Whether you’re announcing a launch, sharing a milestone, or positioning your leadership as experts in the field, we secure placements that align with your goals and target audiences. From hyper-local features to national press, we help you get seen, heard, and remembered for all the right reasons.

Crisis Communications

Pence Media Group helps brands respond quickly, clearly, and strategically when the unexpected happens. We develop clear, proactive communication plans that protect your reputation and maintain public trust across all platforms. Whether facing internal issues, external scrutiny, or sensitive public matters, our team provides thoughtful messaging, press response coordination, and internal communication support. We work quickly to ensure consistency, transparency, and control.

Influencer Outreach

PMG’s Influencer Outreach services connect your brand with the right voices to expand your reach and build authentic credibility. We identify and engage influencers whose audiences align with your goals (whether local micro-influencers or national personalities) and manage the entire process from strategy and outreach to coordination and content review. Each partnership is tailored to highlight your brand in a genuine, engaging way that resonates with the influencer’s community. By leveraging trusted voices, we help increase visibility, drive conversation, and build social proof where it matters most.

Event Promotion

From grand openings to fundraising galas, PMG’s Event Promotion services are designed to generate buzz, boost attendance, and secure meaningful media coverage for your event. Whether you’re hosting a grand opening, community activation, product launch, or fundraising gala, we build custom promotional strategies that connect with your ideal audience. From press outreach and influencer engagement to social media campaigns and calendar placements, we make sure your event gets noticed. With a mix of compelling content and targeted visibility, we help position your event as a can’t-miss moment that reflects and elevates your brand.

Event Hosting + Moderating

Pence Media Group ensures your event runs seamlessly, keeps audiences engaged, and delivers your message with clarity and impact. Whether it’s a corporate conference, panel discussion, community gathering, or high-profile gala, we provide professional on-stage or virtual hosting that reflects your brand’s tone, values, and goals. From welcoming guests and introducing speakers to guiding conversations, managing Q&A sessions, and keeping the agenda on track, we create a polished and memorable experience for attendees. With a focus on preparation, audience connection, and smooth event flow, our hosting and moderating elevates the professionalism of your event while allowing your team to focus on content and connection.

Media + Speaking Engagement Training

PMG’s Media + Speaking Engagement Training services prepare leaders, executives, and spokespeople to deliver clear, confident, and compelling messages in high-stakes settings. Whether it’s a keynote address, media interview, panel discussion, or internal presentation, we equip clients with the tools to communicate effectively and authentically. Through personalized coaching, we focus on refining delivery, strengthening messaging, managing nerves, and handling tough questions with poise. The result is a strong, prepared presence that builds credibility, engages audiences, and represents your brand with confidence and clarity.

Reputation Management

Pence Media Group’s Reputation Management services are designed to help you build, protect, and maintain a strong and positive brand image – both online and in the public eye. We monitor media coverage, online reviews, and social sentiment to proactively manage your presence and respond swiftly to any emerging issues. Whether you’re navigating public feedback, recovering from a crisis, or reinforcing your brand values, we develop thoughtful messaging and long-term strategies that foster trust and credibility. With a balanced approach that blends digital oversight and strategic communication, we help you stay in control of your narrative.

Thought Leadership

PMG positions you and your team as trusted experts in your industry by strategically showcasing your knowledge, insights, and perspective. We craft and promote compelling content – including bylined articles, op-eds, expert commentary, and speaking opportunities – that highlights your expertise and aligns with your brand’s values. From building your presence in industry publications to securing panels and media interviews, we help elevate your voice and expand your influence. The goal: to establish authority, build credibility, and foster deeper connections with your audience and peers.

Market Launch + Activation Strategy

PMG’s Market Launch and Activation Strategies are designed to create maximum impact when introducing your brand, product, service, or location to the market. We build comprehensive, multi-channel launch plans that generate awareness, spark engagement, and establish credibility from day one. From media outreach and influencer partnerships to event promotion, digital campaigns, and brand storytelling, every element is strategically aligned to reach your target audience and create momentum. Whether it’s a local debut or a national rollout, we help you launch with clarity, confidence, and lasting visibility.

Integrated Photo + Video Production

PMG’s in-house photo and video production transforms your story into high-impact visual content built for performance. From brand shoots and campaign assets to event coverage and short-form social, every piece is captured with strategy in mind. The result is compelling creative that amplifies your message across public relations, marketing, and digital channels. View our professional videography work here and our professional photography work here.

PMG Signature Public Relations Package:

Make It Loud

When it’s time to launch big, PMG ensures the right people hear it, see it, and talk about it, loudly. PMG’s Make It Loud package is designed for brands that want more than a press release. Whether debuting a product, opening a business, or unveiling a new campaign, we position your brand at the center of attention. This customized, multi-channel approach fuses Public Relations and Marketing to create momentum before, during, and after launch. Execution may include media relations, event promotion, influencer outreach, social media activation, video and photography, and brand asset creation. The result isn’t just attention—it’s conversation, credibility, and measurable impact.

MAKE IT LOUD WITH PMG!

Client Testimonials

I wanted to send a heartfelt thank-you for your extraordinary partnership and work at Red. We simply could not have brought the night to life without the full force of the PMG team. Your energy, professionalism, and heart were essential in bringing the vision of the night to life. You kept the crowd engaged and navigated the formal program and auction with such grace. I am deeply grateful for the entire PMG team.Meghan FreemanAssistant Vice President, Marketing & Communications
The refreshed brand captures the energy, personality, and playfulness of Pinheads in a way that feels both elevated and authentic. Since launching it, the response from our guests, partners, and team has been overwhelmingly positive. It fits who we are and has created a renewed sense of excitement, strengthening our presence across marketing, digital, and in-center experiences.Ryne BarrCEO, Pinheads
PMG has consistently showcased exceptional professionalism, deep industry knowledge, & a positive, collaborative spirit. As a non-profit organization with a grant-funded project, we greatly appreciated their ability to work within our budget while ensuring steady progress. Their dedication and commitment to our cause have been truly commendable, making them an invaluable partner in our mission.Megan ThieleExecutive Director, International Association of Fire Chiefs
PMG has seamlessly integrated themselves into the Rohrman Automotive Group team to serve as our public relations partner. From local and trade media attention surrounding dealership-specific news to national media attention in outlets like USA Today, PMG is ensuring we are part of crucial conversations that move the needle, and is positioning Rohrman as a leader in our industry. I highly recommend PMG as your trusted PR partner.Ryan RohrmanPresident/CEO, Rohrman Automotive
PMG’s exceptional work for the National FFA exceeded all expectations. Their strategic and thoughtful approach to marketing, PR, crisis comms, & brand management showcased unparalleled dedication to the mission of our organization. They seamlessly navigated large projects such as FFA LIVE! without hesitation, elevating our organization’s visibility. PMG is an invaluable partner.Molly BallChief Marketing Officer, National FFA
Working with PMG on the Lucas Oil Headquarters opening in Indianapolis was a success! Their team, led by a group of talented female leaders, provided exceptional support throughout the entire process. Video production, securing local media coverage, & coordinating interviews - they were effective in making sure the event was well-covered. Truly impressed by their dedication & expertise.Melissa WonserVP Marketing, Lucas Oil Products
CONSIDER IT DONE.

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