We’re thrilled to announce that Pence Media Group has been nominated for an Emmy for our exceptional work producing the FFA Live! Inside Convention Show for our client National FFA. Our special event coverage at the 96th Annual National FFA Convention & Expo in Indianapolis earned us a spot on the prestigious Emmy nomination list.
PMG has been honored to work alongside the incredibly dynamic FFA team for the last two years and this project was a true labor of love.
A Collaborative Production
Our team helped develop and produce the FFA Live! Inside Convention show from concept to creation and took on the role of managing the newsroom and intern reporters. We helped create the intern job description, reach out to top journalism schools to recruit reporters, train the selected group, and manage them onsite in a real live newsroom. With PMG team members’ backgrounds in broadcast journalism, we were well-equipped to support the show’s content creation as well.
This project was a collaborative effort led by PMG with National FFA and INNOVATIVE. We built a fully functional newsroom and studio set from scratch in the basement of Lucas Oil Stadium.
Spotlighting FFA’s Stories
During the week, six student reporters roamed the convention floor, generating story ideas, capturing video, and conducting interviews to produce 41 engaging, broadcast-style news stories. PMG’s Owner and Operator, Nicole Pence Becker, served as the show’s host. The FFA Live! Inside Convention team also produced eight in-studio interviews, providing crucial insights and connecting viewers with influential voices at Convention.
FFA Live! Inside Convention incorporated these stories in three one-hour highlight shows that were promoted on FFA’s online platforms. These allowed nearly one million FFA members, advisors, families, and supporters to remain connected to the convention even if they couldn’t attend in person, engaging them with dynamic stories and providing them with a unique view of the event’s heart and spirit.
Receiving this Emmy nomination is an incredible honor for us at PMG, and we’re grateful to have been recognized for highlighting the remarkable stories from the National FFA Convention.
We look forward to sharing more stories that inspire, engage, and entertain at FFA Live! Inside Convention this fall during the 97th Annual National FFA Convention & Expo.
#Consideritdone with PMG!
With expertise in branding, web, digital, content creation, and public relations, Pence Media Group would be honored to partner! Consider it done.
Nicole has more than 15 years of experience as a journalist, communications, media production, social media, and public relations expert. Nicole founded Pence Media Group in 2017 to bring together experts to build brands + tell stories. Nicole has won 4 Emmy Awards as a broadcast journalist, 13 Telly Awards as an executive producer, 6 MUSE Awards as a creative director and 3 PRSA Pinnacle Awards as a public relations + marketing expert. Nicole lives in Carmel with her husband Jason Becker and their sons.
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