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Pence Media Group is proud to announce the promotions of two key leaders whose expertise, dedication, and impact have helped fuel the firm’s continued growth. Melissa Sunsdahl and Jeni Bostrom have been promoted in recognition of their exceptional contributions to our clients and the success of our firm. 

“PMG grows because our clients grow – and leaders like Melissa and Jeni make that possible,” said Nicole Pence Becker, owner of Pence Media Group. “Their dedication, accountability, and commitment to doing the right work at a high level are why clients stay with PMG and why new partners continue to seek us out. Promoting them is both earned and essential to supporting the momentum they helped create.”

Sunsdahl has been promoted to Vice President of Operations, where she will oversee PMG’s internal systems, onboarding, and operational excellence to ensure our team continues delivering the high-quality work you expect from us.

She previously served as PMG’s Director of Client Success + has more than 20 years of experience in marketing, communications, and client service in exclusively agency settings. Melissa has had a hand in onboarding so many amazing new clients with PMG from both public + private sectors, she has led the organization around internal growth, and helped with the onboarding of new team members to set them up for success. Her operational leadership has been a critical force behind maintaining PMG’s high-performance culture as the consultancy continues to scale.

Bostrom has been promoted to Director of Client Success, where she will lead client delivery, strengthen relationships, and help ensure strategic consistency across every account.

Jeni has served as a Senior PR + Marketing Strategist at PMG for more than five years and brings nearly 20 years of experience in account management, communications, and marketing in higher education and private school admissions to PMG. She’s an expert in grassroots, or word-of-mouth, marketing, and leverages this approach to help new businesses increase brand awareness and drive growth. Jeni is known for her reliability, strategic mindset, and unwavering commitment to client outcomes.

These promotions reflect what we believe at PMG: when our clients win, we grow and leaders like Melissa and Jeni make that possible. Their steady leadership and commitment to excellence will only enhance the partnership and service our clients experience from us.

Pence Media Group (PMG) is also proud to announce that we have been named one of PR Daily’s 2025 Top Agencies Honorees, a national recognition celebrating the top agencies across the country that are driving innovation and delivering outstanding results across the public relations + communications industry.

PR Daily is the preeminent brand for public relations professionals, delivering trusted news, insights, and benchmarking through PRDaily.com, awards, conferences, memberships, newsletters, and more. Its award-winning team of journalists and producers provides communicators, marketers, and digital strategists with opportunities to learn, grow, and connect. Each year, PR Daily recognizes agencies that are not only achieving outstanding results but also redefining what’s possible across the industry.

This year’s Top Agencies Honorees represent a diverse group of firms, both large and small, that continue to raise the bar, guiding clients through an ever-evolving media landscape while setting new standards for creativity, measurable client impact, and ability to set new standards of excellence.

For the PMG team, this recognition affirms the dedication, heart, and hustle that go into every client partnership. We’re deeply grateful for the trust of our clients, the leadership of our team and the creativity of our experts.

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