PMG awarded two honors at 2021 PRSA Pinnacle Awards

Pence Media Group is honored to share two of our 2020 projects that were recognized with “Award of Honor” at the 2021 Hoosier Public Relations Society of America (Hoosier PRSA) Pinnacle Awards. The PRSA Pinnacle Awards are the Chapter’s annual awards program to recognize and highlight the best public relations professionals and their works within the Hoosier chapter. PMG members Nicole Pence Becker and Lisa Wallace gathered with other public relations professionals from all across Indiana to celebrate their big wins on Wednesday, June 2nd at Fountain Square Theatre.

Pence Media Group is proud to be recognized for our hard work and commitement to meeting and exceeding the expectations of our clients.

Please join us in celebrating our awarded projects:

COVID-19 Communications: Indyfluence (Award of Honor)

When COVID-19 abruptly disrupted every aspect of talent management, including internships and emerging talent pipelines, top HR executives at Indianapolis’ biggest companies, the city’s economic development organizations, INNOVATIVE, and us at Pence Media Group collaborated to develop a first-of-its-kind virtual summer internship program aimed at ensuring a strong, diverse pool of job candidates post-pandemic. Indyfluence pivoted from a 1-day community service and networking event in 2019 to a 4-week digital platform for nearly 550 interns from 34 states and 3 countries. The goal of the Indyfluence program was for Interns to discover the benefits of living, working, playing, and contributing in Indy as a young professional. PMG developed a media strategy centered around two key national issues: the COVID-19 pandemic’s impact on the workplace and increased awareness of racial and social injustice issues related to the
Black Lives Matter movement.

Media Relations: Indyfluence (Award of Honor)

Through strategic outreach and our strong network of journalists, Indyfluence received over two hours of traditional and contemporary broadcast coverage across local and national outlets as well as digital news articles, blogs, and social media storytelling. News coverage positioned Indy and participating companies as innovative, collaborative, and a thriving place to start a career. Intern participants reported an average of 8.38 (1-10 scale) satisfaction across all of INNOVATIVE’s programming throughout the 4 weeks. We can proudly report that with the help of the Indyfluence program nearly 40% of participating interns from the 2020 program were offered and accepted jobs here in Indiana.

Media Relations: Indyfluence (Award of Honor)

Through strategic outreach and our strong network of journalists, Indyfluence received over two hours of traditional and contemporary broadcast coverage across local and national outlets as well as digital news articles, blogs, and social media storytelling. News coverage positioned Indy and participating companies as innovative, collaborative, and a thriving place to start a career. Intern participants reported an average of 8.38 (1-10 scale) satisfaction across all of INNOVATIVE’s programming throughout the 4 weeks. We can proudly report that with the help of the Indyfluence program nearly 40% of participating interns from the 2020 program were offered and accepted jobs here in Indiana.

This two-time award-winning campaign clearly demonstrates the power and possibilities a strong public relations strategy can have to elevate a program and create meaningful results. 

The Power of PR

Pence Media Group can help. If you or your business is in need of strategic PR, let us get you the coverage and audience that you need to grow. Pence Media Group uses our extensive network to your advantage so that your business gets in front of the right set of eyes.

We have all the right creative professionals in our network to create evergreen assets for you and your brand and tell your story. Consider it done.