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Whether you’re a small local business or a Fortune 500 company, without marketing your business is nothing more than a name and a product. Marketing and branding are what bring your business to life and creates those necessary connections with your customers. Effective marketing communicates your value proposition to your audience in an engaging, exciting way! Your brand is what distinguishes you from the crowd and ensures your business is distinct and memorable for your customers. While marketing and branding go hand in hand, not every agency can (or wants to) do both. At PMG, we understand how essential both marketing and branding are to grow your business.

Effective marketing strategies must be creative, consistent, and brand-focused, especially in a noisy, crowded marketplace.

Consistent marketing matters

Marketing is more than just billboards and television ads. Today, it is not enough to just market your business every now and then and “catch up with the competition.” Effective marketing strategies must be creative, consistent, and brand-focused, especially in a noisy, crowded marketplace. The key to catching the eye of today’s consumers is consistent, quality communication with your audience. Every asset you have needs to be aligned with your unique brand. When your brand truly reflects your product or service being sold, it will help you retain customers and gain new customers. Just like your company is one-of-a-kind, your marketing strategy should be, too.

PMG can help

PMG can help every step of the way. PMG is a full-service digital and media consultancy with experienced, creative, and networked professionals. Our team is experienced in brand development, grassroots marketing, public relations, social media, content creation, crisis communications, digital marketing, and everything your business needs to truly rise above the competition. Whatever your problem or goal might be, PMG thrives on providing creative solutions that go above and beyond your expectations.

PMG is experienced and creative

Collectively, the women of PMG bring over 120 years of relevant experience to the table. Team members have worked everywhere from PR to journalism to design to marketing, and every single member has more than a decade of experience. We also believe that flexibility is paramount and adapt to meet individual client’s needs every month. The PMG team loves helping brands, both new and established, affirm their brand identity, craft key messages, and deliver them to key audiences.

If you want to rebrand your business: PMG has digital and brand strategists to help you every step of the way with logo design, website design, and social media assets.

If you’re looking for a local or national media: PMG can get you the coverage and audience you need to grow. PMG uses our extensive network to your advantage so that your business gets in front of the right set of eyes.

If you want to drive new business through community connections: PMG combines flexibility with our decades of experience and network to ensure we engage with local businesses, professionals, and networks on behalf of our clients.

If you want to create new brand assets and connect to your audience through your social media: PMG will leverage social media to drive real returns and exposure for your business by managing your platforms and engaging our network of influencers.

If you have an upcoming event and want an experienced moderator: PMG’s Nicole Pence Becker is an Emmy-winning television journalist with years of experience hosting events with professionalism, enthusiasm, and excitement.  

If you have the willingness to scale, PMG has the talent to take you as far as you want to go. Let Pence Media Group’s team of experts build your brand and tell your story while you focus on your business. Consider it done.

Nicole is a 4-time Emmy Award winner with more than a decade of experience as a journalist, communications, and social media expert. As a proud Hoosier, Nicole grew up in Columbus, Indiana. She graduated Cum Laude from DePauw University and also earned a Master’s of Public Affairs from SPEA at IUPUI. Nicole lives in Carmel with her husband Jason and sons Andrew, Colin, and Matthew and Luke.

Author | Nicole Pence Becker

Owner

LET'S WORK TOGETHER

Let Pence Media Group’s team of experts build your brand and tell your story while you focus on your business.